All Posts By

Ricardo Mazzi

Marketing leader, drummer, husband and father of two amazing teenage athletes. Ricardo has been involved in digital marketing for over decades holding leadership positions for various healthcare tech companies. He founded Mazzi Studios during the pandemic to help businesses of all industries plan and execute marketing strategies.

OpenAI’s Super App Pivot: Why “Chat Is Dead” Changes Everything for Marketers OpenAI's Super App Pivot: Why "Chat Is Dead" Changes Everything for MarketersArtificial Intelligence

OpenAI’s Super App Pivot: Why “Chat Is Dead” Changes Everything for Marketers

A senior OpenAI employee told the Financial Times something that should make every marketer pay attention: "Chat is dead." Not ChatGPT the brand. Chat as the organizing principle for how OpenAI builds products. The shift redefines where customer discovery happens and what you need to do right now.
Ricardo Mazzi
June 23, 2026
AI-Powered Insights for Healthcare Marketers AI-Powered Insights for Healthcare MarketersArtificial IntelligenceMarketing

AI-Powered Insights for Healthcare Marketers

AI is reshaping healthcare marketing. Instead of relying on outdated metrics like page views and click-through rates, marketers now use AI tools to predict patient behavior, refine content strategies, and optimize budgets. By integrating data from sources like EHRs, CRMs, and patient reviews, AI provides real-time insights that traditional methods…
Ricardo Mazzi
September 24, 2025